Trump’s presidential run may be ruining his businesses

Posted by on Aug 04, 2016 at 7:24 am

The presidential election is still 96 days away but many Americans have already voted — with their feet.

Visits to Donald Trump-named hotels, casinos and golf courses in six states are down 10 percent over the past year, roughly the time the billionaire developer has been running for president, compared to the previous 12-month period, according to data obtained by The Post from Foursquare.

In the hardest-hit properties — New York City’s Trump SoHo, the Trump International Hotel & Tower Chicago and Atlantic City’s Trump Taj Mahal, which was hit by a strike — traffic declines hit 17 to 24 percent, said Foursquare, whose mobile research apps have accurately forecast swings in sales of iPhones, Chipotle burritos and McDonald’s breakfasts.

The firm zeroed in on Trump-named properties in the six states that draw the most traffic.

Four are blue, or Democratic-leaning states — New York, New Jersey, Hawaii and Illinois — and two are swing states, Florida and Nevada.

Properties in blue states suffered disproportionately, the Foursquare data showed.

While Trump casinos carry the developer’s name they are not owned by the billionaire — but were included in the Foursquare data.

Conversely, the results didn’t include Trump-owned properties that don’t carry the Trump brand, such as the posh Mar-a-Lago resort in Palm Beach, Fla., where bookings have reportedly been strong.

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One Response to “Trump’s presidential run may be ruining his businesses”

  1. Christian Toto on 7/07/16 at 5:53 pm

    The damage could be just starting. At some point in the journey he could have bowed out and watched his brand soar. Made a speech about how he added to the political dialogue (immigration, security) and how he thinks he can best serve the country by being a businessman.

    Now, we’ll see his brand sour on a near-daily basis.