Fox Crushes Broadcast and Cable Networks on Midterm Coverage

Posted by on Nov 05, 2014 at 5:41 pm

CNN and MSNBC are a mere afterthought here. Fox News is even hammering the broadcast networks in political coverage.

Fox News Channel was the most-watched network — on broadcast and on cable — during coverage of the midterm elections. Fox News beat CNN and MSNBC in both total viewers and the A25-54 demo, combined during primetime hours. The cable networks were all down compared to the 2010 Midterm elections: Fox News was down -9% in viewers and down -31% in the demo; CNN was down -13% in viewers and down -12% in the demo; and MSNBC was also down -13% in viewers and down -22% in the demo.

At 10pmET, when the broadcast networks aired special reports, Fox News averaged 6.6 million viewers, topping No. 2 CBS which averaged 5.4 million viewers. This marks the first time during election coverage that Fox News topped all the broadcast networks in the A25-54 demo.

  • 10pmET: (Total Viewers | A25-54 demo)

FNC: 6,607,000 / 1,825,000 A25-54
CBS: 5,408,000 / 1,548,000 in 25-54
NBC: 4,225,000 / 1,484,000 in 25-54
ABC: 3,147,000 / 1,083,000 in 25-54
CNN: 1,936,000 / 912,000 in 25-54
MSNBC: 1,594,000 / 566,000 in 25-54

In a measure of 8-11 on cable only they more than double MSNBC and CNN combined.


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3 Responses to “Fox Crushes Broadcast and Cable Networks on Midterm Coverage”

  1. runningrn on 6/06/14 at 10:39 am

    Obviously all those rayciss, bitter clinging right wingers who voted for Rethuglicans get all their talking points from Fox News…and they were the ones who turned out to vote…

  2. Mark on 6/06/14 at 12:22 pm

    We started off watching Fox… however, all they were doing was talking. We checked CNN, and they were doing county by county and district count analysis. So we switched over.

    I have not watched CNN in a while, but I have to say, their reporting (this year) was superior. We put MSNBC on the other TV then, just to see the sad faces.

  3. pat on 6/06/14 at 2:20 pm

    Agree with Mark on this. We started with Fox but found the vote detail much better on CNN. Their willingness to look at specific outstanding or full counted counties gave much better insight into the race being discussed.