The man who helped bring the Obama disaster to America is now advising Labour candidate Ed Miliband over in the UK, and it’s not going too well.
Labour’s new election guru David Axelrod has gaffed after spelling the leader’s name wrong.
The former Obama aide wrote on Twitter that he had enjoyed a ‘visit with @Ed_Milliband’ apparently unaware that the leader’s surname has only one ‘l’.
To add to the blunder it also emerged Mr Axelrod, an expert in modern campaigning, is following a parody Twitter account instead of the real Mr Miliband.
Mr Axelrod, credited with masterminding Barack Obama’s two election victories, and hired by Mr Miliband last month, watched Prime Minister’s Questions this week and is said to be advising Mr Miliband on how to improve his image.
Yesterday he addressed the shadow cabinet about how to sharpen up Labour’s campaign.
Last night he posted a tweet reading: ‘Enjoyed my visit with @Ed_Milliband and his @UKLabour team. I was inspired by the brilliant, tireless young women and met I met at HQ.’
Mr Axelrod is also following @Ed_Milliband, a parody account which has not posted since 2012.
A Tory party source said: ‘Perhaps they should all wear name badges around the shadow cabinet table, just so Axelrod doesn’t call him David.’
The tie-up between Mr Axelrod and Labour – reportedly with £300,000 – has been beset by spelling problems.
Announcing his arrival, a Labour press release stated: ‘David Alexrod joins the team.’
They’re really getting their money’s worth, huh?