Faced with the grim reality of only 24% of millenials signed up for the disastrous ObamaCare? Hey, we’ve got an idea. Let’s bore them to death via livestream! They’ll all just kill themselves instead. What does one call a six-hour ObamaCare-themed variety show? Slow torture? Cruel and unusual punishment? Desperate?
ObamaCare’s state-based marketplaces are partnering with an enrollment group in a new attempt to boost young people’s interest in the healthcare law.
The campaign from Covered California, Enroll America and other exchanges will livestream an ObamaCare-themed variety show from Los Angeles on Thursday, according to an advisory.
The six-hour show is designed to feature prominently on social media sites and contains viral content urging people to shop for ObamaCare coverage, the announcement stated.
Comedy video website Funny or Die will participate, but it is unclear whether A-List stars connected to the group will be involved. The event will air on YouTube live as well as the campaign’s website.
The “Tell A Friend — Get Covered” effort is the latest in a series of promotions designed to get young people to sign up private plans under the healthcare law.
Young, healthy enrollees are crucial to ObamaCare’s success, as they will help to balance out the rush of older, sicker people who are more likely to purchase health insurance.
The Department of Health and Human Services reported Monday that roughly one-quarter of enrollees in ObamaCare’s private plans are younger people.
The number is far below the administration’s hope, but with two-and-a-half months left before enrollment closes, supporters say they still have time to boost the figure.
Good luck with that.